Exclusive Life Insurance Leads
I have been receiving several emails asking me basic questions in regards to how exclusive life insurance leads work, so I decided to dedicate a post to them. In general, as you probably already know by now, life insurance sales leads are basically comprised out of people who have specifically expressed some sort of interest to buy life insurance. That could be in the form of requesting for life insurance quotes or even people who have had their life insurance policy expire, which would make them prospective leads. When you see a company offering life insurance leads for agents, as a general rule, they are referring to the prior and not the later.
Then again, there are several subcategories that rank those life insurance sales leads based on their quality. One of those subcategories is exclusive life insurance leads. The term is very straight forward, but just in case it has you wondering, I will try to give you a simple definition for it. In short, exclusive life insurance leads are those that will only be sold once, meaning that you will be the only one who gets them. To any life insurance agent, this translates to a free play ground, due to the fact that he/she will be the only one competing for the business of each of those particular customers. For that same reason, they tend to be the most expensive insurance sales leads that one can get. But does that mean that they the best as well?
The fact that a company advertises exclusive insurance sales leads does not necessarily mean that they have screened all of these leads effectively, nor does it mean that they are the only ones who got a hold of them. However, we will skip that argument because most reputable companies have a solid screening system in place to evaluate all their insurance sales leads and even if they are not the only ones who actually have these leads, they will most likely be the first ones to get them. Remember, you are paying to be the first one to pitch your policy to them and if you fail to act immediately you might end up paying for exclusive life insurance leads that are anything but exclusive. Depending on the type of your insurance sales leads, you should prioritize them accordingly, and exclusive ones should always be your first priority.
The question that you should ask yourself is whether you can afford to buy exclusive life insurance leads, and if it’s worth allocating your budget onto them. The only way to effectively evaluate whether you can or cannot is to actually try. You may find that your success rate is 1/10 in general but when it comes to exclusive life insurance leads that success rate goes up to 3/10. In that case, if you can get exclusive insurance sales leads for up to three times the price of regular ones, then you should concentrate on those. If not, then you shouldn’t. It’s really not like rocket science – it’s basic statistics and you should always use statistics when evaluating your life insurance lead generation techniques. Any technique or source that makes you more than what it costs should be applied and all the rest should be disregarded!
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I agree with you Michael. I would say that if you don’t act on any exclusive life insurance leads within a day after you get them, they will be as good as all the rest. Even though I don’t have any evidence to prove that, I think that most companies that sell exclusive leads only give you a head start before the competition and then they pile them up together with all the rest of their leads and sell them as packages to everyone. Having said that, I would say that exclusive leads are the way to go if you have a quick system set up in order to follow up with them as soon as you get them.
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Can anyone tell me about the group health insurance leads? Is it a concept or some companies join their hands to make these commercial insurance leads available to more and more clients as a group activity. Are these sort of ideas helpful in creating business for the companies?
Hey Mony, I don’t know exactly that whether it is a concept or a joint efforts by some agencies but, still they make a difference with others. If this lead generation is a joint effort then it may lessen the workload on everyone and make cheap insurance leads available but simultaneously creates probabilities of conflicts.
I would say that these insurance sales leads are of no use if they are not a qualified insurance lead. I think that everyone can understand the difference between the two, if I would have to say something then I would say that insurance lead life sales for the company. They should be generated with great care and not effortlessly.
Insurance agent leads differ very much from the exclusive life insurance leads, if I have to purchase the leads then I would pay more and get those exclusive ones because they have more chances to grab business for us.
I agree with you michael, buying those cheap insurance leads cannot bring good business to a company. Insurance marketing leads should be well managed and should be generated to get business and not wasting our precious time. Its better to ensure that the lead generation is done properly.
Hey you people don’t make it too complex for the agents and please don’t create pressure on insurance life leads and their agents. You people don’t even know how do we collect these leads and bring business to the company. Its really a tough job man.
Hey all, would you people help me out getting some good car insurance leads, I am looking for them to complete my project and it will be good if they are cheap. However, they should be working and not just wasting my time and money.
I’m looking for exclusive life leads and pricing.
I am searching for life insurance leads, many ways I tried but no one was fruitful. I am looking for suggestion,help.
Shyam – The most important thing you should consider when buying leads from a company is the reliability of that company. Research it and read as many reviews as you can get your hands on about it. I will try to start recommending some good insurance lead companies soon, so please visit again.
Good luck,
Michael